Samsung has unveiled two enhanced new models of foldable phones, as the South Korean industry leader faces stiff competition from Chinese companies in a fast-growing market.< /p>
According to Arabiya Net, this step will ignite the smartphone giant's competition more with its American competitor, Apple.
According to AFP, the Galaxy ZFold 3 and Galaxy Z Flip 3 offer smoother designs, better water resistance and a more sustainable screen. A phone can be ordered from them from now, to be delivered later in the month in the United States, Europe and South Korea.
These two new models come at a time when Samsung faces fierce competition from Chinese manufacturers, led by Xiaomi, which ranked second in the market in the second quarter of the year.
The Flip 3, which has 6.7-inch screens, is available at a starting price of $999, in line with other high-end phones, compared to $1799 for the Fold 3 with a 7.6-inch screen. inch.
The company is once again expanding the capabilities of foldable smartphones that give users the flexibility and versatility needed in our world, said TM Roh, Head of Mobile Devices at Samsung. Accelerated.
The Flip 3 is intended to provide an affordable foldable phone, while the Fold 3 replaces large screen devices with an on-screen stylus.
A recent study by research group Canalys showed that China's Xiaomi ousted Apple from number two in the global smartphone market, a market mired in turmoil due to chip supply shortages and lockdown measures that have affected consumers.
This study revealed that global sales of smartphones rose by 12%, with South Korea's Samsung maintaining the market lead with a 19% share.
China's Xiaomi climbed to number two for the first time, with 17% market share and sales up 83%, according to Canalys.
Apple, in turn, fell to third place, with iPhone sales only seeing a 1% increase.
The fourth and fifth places were held by the Chinese Oppo and Vivo, with about 10% of market shares for each.
