the digital currency exchange (Binance) has announced a strategic partnership with the sports and entertainment fan token issuance platform Chili's.

and yesterday, Wednesday, the Stock Exchange announced that, as the first milestone for this partnership, fans' tokens for Chili's football clubs in Paris Saint-Germain (PSG) and Juventus (JUV) will be the latest developments. Display it on the lunchpool platform.

According to Queen Telegraph, the Lynchpool platform allows users to share tokens for up to 30 days in order to generate revenue from some reward assets, before these assets are included in the innovation zone For Binance. This provides an instant market for the invested assets.

These listings will see users purchase Binance Coin (BSB), Binance Dollar (BUSD) and Chili's (CHZ) for PSG or JUV, starting December 15, 2020.

then Binance will then open trading pairs between Fan Tokens, BSB, BUSD and CHZ, at 06:00 UTC on December 21st.

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launch pad rewards consist of around 210,000 JUVs and around 180,000 PSG. The bulk of these (70%) will be allocated to BNB complexes, with 20% to Chili's complexes and 10% to Binance Dollar.

The bonus distribution will also vary over time, with 8.33% of the total available bonus distributed per day for the first six days, before the trading pairs are launched.

then that number drops to 2.5% per day between December 21-28, followed by another drop to 1.875% per day from December 29 to January 13.

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Binance was an early investor in Chili's, and this latest announcement sets out a vision for the long-term partnership into the future.

Binance CEO CZ claims the platform has huge potential in bringing cryptocurrencies to mainstream audiences, while Chili's CEO Alexander Dreyfus explained that This new partnership really culminates in our original vision of coding the sport and leisure industry over the next 5-7 years.

Chili's has been actively signing partnerships with major football teams alongside other sports franchises such as the UFC, and has plans to enlist several partners.

According to Queen Telegraph, Chili's and its Socios platform recently launched a Visa debit card, offering fan tokens rewards for making purchases.