Cryptocurrencies like Bitcoin (BTC) are not new to sports. Some NBA teams started accepting Bitcoin as a payment method in early 2014.

Since then, the relationship between sport and digital currencies has developed rapidly. Today, a company claiming to be the world's first digital currency exchange for sports symbols started trading the first sports-focused currency.

Chilis.net, a Singapore-based sports chain company and the digital currency exchange, announced the inclusion of the Juventus fan symbol (JUV), a blockchain code that was released By the Italian professional football club, Juventus, in cooperation with the sports-focused tokens platform Susius.com.

Chilis said in an announcement on April 15 that the inclusion of JUV represents the introduction of a new negotiable class of digital assets. It also highlights that the stock exchange is the first blockchain and sports exchange platform in the world.

Chili's explained that the price of the asset will be determined by the market demand generated by factors including the feeling of fans, results, championship victories and the activity of the transfer period.

As announced, the JUV fan trade was launched at 3:00 pm CET.

According to the Chilis website, the Juventus fan symbol subsequently increased by about 4% in five hours after the listing, while the Chilean token (CHZ) decreased by almost 4%, According to data from Queen 360.

Alexander Dreyfuss, CEO of Chilis and Sossius.com, told Queen Telegraph that JUV increased by 15% in the first two hours of listing, with a volume of $ 200,000 , Which came mainly from Turkey, Italy and Japan.

Dreyfus has declined to comment on the CHZ price, adding that CHZ should be seen as an exchange symbol now, similar to the original tokens of cryptocurrency giants such as Binance, Hobby, BNB, and HT .