According to a statement obtained by Namazon, the deal would enhance ACCOR's ability to enter and sell in important regional and global markets through the sales and electronic reservations of the pilot group. < br />
Accord will provide the leading Saudi travel group with immediate access to instant prices for all Accor hotels in more than 4,800 hotels and resorts in 100 countries around the world.On this occasion, Marcus Keeler said: Our partnership with Al Tayyar Travel Holding Group will accelerate the implementation of our growth strategy by strengthening our presence as a leading brand in the field of travel and lifestyle in the Middle East, which is an important source of ACCOR's core business.
He added: This mutually beneficial agreement provides us with an excellent opportunity to enhance awareness of our wide range of brands and lifestyle all over the world and the strongest travel and tourism markets, especially in the Kingdom Saudi Arabia through high-tech sales and electronic reservations channels of the Al-Tayyar Group.
Abdullah Al Dawood, CEO of Al Tayyar Travel Group Holding Company, said: ACCOR is one of the leading brands in the world of hospitality and there is no doubt that linking it with our platform will provide thousands of hotels known to our customers, providing them with greater comfort and wider options. With over 90 million online reservations last year, we have the largest travel platform in the Kingdom of Saudi Arabia and the Middle East, which is why we choose international hotel companies such as Accor as regional partners.
The global agreement was signed today by Marcus Keeler between ACCOR and Abdullah Al-Dawoud, during a special ceremony held at ACCOR headquarters in Paris, France, and was attended by senior executives from both companies.
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